Aqueous Coating
It is used to protect and enhance the printed piece. Aqueous coating is applied to all 100lb gloss book and 100lb gloss cover.

Bindery:
The bindery operations are as follows: Folding, Binding, Stitching, Scoring, Perforation, Die Cutting, & Envelope Converting.

Binding:
Different methods used to secure loose pages in a book is called binding. Saddle stitch is an example of binding.

Bleed:
Printed colors that extend past the edge of a page. To cut the job to its actual size the processor has to make sure the job gets printed with 1/8 of an inch bleed, some jobs may require more than that. For example if the job is a business card (3.5" x 2") the file size with bleed would be (3.625" x 2.125").

Brightness:
Refers to the percent of light reflected back from a sheet of paper as measured by a light meter reading. Contrast is reduced and highlights are not as strong when paper with a lower brightness is used for a printed piece.

C1S paper:
Paper coated on one side.

C2S paper:
Paper coated on both sides. Our 14pt and 16pt paper are examples of C2S. (AQ Coating or UV Coating are seperate options and are not effected by this)

Card Stock:
Also called cover stock. Mostly heavyweight papers are called cards stock. The thickness of card stock is indicated with point sizes such as 14pt, 16pt. Some people will also refer to 100lb gloss cover as a card stock .

CMYK:
The primary colors used in 4-color printing. CMYK are used to reproduce full color on the printed sheet. CMYK also called PROCESS COLOR

C: Cyan (Blue)
M: Magenta (Red)
Y: Yellow
K: Key (Black)

Color Types
4:4 - 2 sided, full color on front and on back
4:1 - 2 sided, full color on front, black on back
4:0 - 1 sided, full color on front

 

Crop Marks (Guide Marks):
Lines printed in the margin of sheet that indicates to the cutter and bindery where the finished product should be trimmed.

Dots Per Inch (dpi):
A measurement of resolution of input, output and display devices. 300 dpi means that when printed, each square inch of your image will contain 90,000 pixels (dots), the higher the dpi (the more pixels per inch) the more crisp the printed image will be. We request files you send to have a resolution of at least 300 dpi. Anything less than that is considered as low resolution and may appear blurry when printed.

Finishing:
Operations to a document after it has been printed. The finishing operations could include bindery work such as, folding, trimming, binding, die cutting, inserting or any post press process that must be completed.

Folding:
The process of bending printed sheets in a specific area.

Full Bleed:
Printing that goes to the edge of all four sides of the page.

Gloss Paper:
Paper with a gloss finish, usually used for higher quality printing. Examples are 100lb gloss book, and 100lb gloss cover.

Gray Scale:
Black and white printed material.

Head to Head:
Printing on the front and back of a sheet is setup so that the top of both sides is printed at the same end of the sheet.

 

Head-to-Toe:
Printing on the front and back of a sheet so that the tops of each side are printed at opposite ends from each other. The top of one side is opposite the bottom of the other. You would turn the sheet over from top to bottom to read the reverse side.

Insert:
A letter, card, or similar item placed inside another mail piece (host piece).

Landscape:
Printing a page so that when positioned for reading the width is greater than the height.

Margin:
The non-printed areas around the image area of a page.

Matte Finish:
A coated paper finish that is flat, not shiny like a gloss, but still keeps much of the ink from being absorbed by the paper and produces an excellent image. Matte/ Dull finish is applied to all 14pt jobs and 16pt jobs unless it is Spot UV.

Offset Printing:
The transfer of an inked image from a plate to a blanket cylinder, which in turn transfers the image to the printing material as it passes between the blanket and the impression cylinder and pressure is applied. Also referred to as offset lithography.

 

Output:
Sending information from a computer to a printing device to produce a printed page is called output.

Out of Register / Off Register:
When aAn image is not printing in the exact location that it is suppose to. When printing more than one color, if the colors do not line up properly, they are out of register.

Overruns / Overs:
The quantity of items produced over the quantity that was originally ordered. For example if our batch is 1000 quantity batch we always overrun 150-200 sheets.

Pantone Matching System (PMS):
A registered name for an ink color matching system used to compare, match and identify specific colors.

Perforation:
Creating a series of holes so that the paper can be torn more easily along the line that is formed. Postage stamps and tear-off cards are common products that require perforation.

Pixel:
The smallest unit of a digitized image created by a digital device, such as a computer, camera, or scanner. The more pixels per inch the better the resolution. On computer monitors, the display is divided into rows and columns containing thousands or millions of pixels. Each pixel is composed of three dots representing the three color channels of red, green, and blue light that are necessary for creating a color image on computer monitors and television screens. Because of their small size, the pixels appear to merge, simulating a continuous tone image, but when magnified they appear to be tiny square blocks of light, as shown in the illustration.

Presentation Folder:
We offer different kinds of presentation folders, Inner pocket with round cut corner: (1 or 2, left & right pockets are optional) Inner pocket with straight cut corner: (1 or 2, left & right pockets are optional) Business card

slit, left or right is also optional.

Press Run:
The total quantity of pieces printed during one printing.

Register Marks:
The printed marks used to align color separations for printing so that each color registers with each other.

Resolution:
The measurement of output quality expressed in pixels (dots) per inch on a computer monitor or dots per inch on printed media. For example, a monitor displaying a resolution of 800 by 600 refers to a screen capable

of displaying 800 pixels in each of 600 lines, which translates into a total of 480,000 pixels displayed on the screen. When referring to printed media, a 300 dpi (dots per inch) printer for example, is capable of

outputting 300 dots in a one-inch line, which means that it has the ability of printing 90,000 distinct dots per square inch (300 x 300).

RGB:
The additive primary colors, red, green and blue, used to display color in video monitors. Printing with a file in RGB color mode will produce a washed out appearance.

Rotation:
The turning or positioning of text or an image at different degrees of orientation on a page.

Round Cornering:
Using a machine to die cut the corners to create a rounded corner.

Saddle Stitching:
The method of binding the pages of a section where the folded pages are stitched through the fold from the outside, using a wire staple (stapling).

 

Scoring:
A crease applied, in a straight line, to a sheet of paper to allow it to fold easier and more accurately.

Spot Coating / Spot UV:
Coating paper only in specific areas as opposed to all over coating. In a Spot UV job the job gets a UV coating in only specific areas and does not get any AQ coating in any other places. Spot UV can be referred to as spot varnish.

Swatch Book:
A booklet containing samples of paper or ink colors.

Trim:
The process of cutting the product to its finished size. The excess that is cut off is also referred to as the trim.

Turnaround Time:
The accumulated time between receipt of an order and completion of the finished product. Here at PRINTZU.com we offer different types of turnaround depending on the product, we have Next Day, 2-4 days, 5-7 days and

7-9 business days turnaround.

Typesetting:
The process of converting text into type used for printing.

UV:
Ultra Violet. The part of the spectrum where the wavelength of light is shorter than the wavelength of visible light.

UV Coating:
A liquid coating applied to the printed piece, which is then bonded and cured with ultraviolet light. This coating is used to provide a protective coating to the printed image. Please note that you CAN NOT write or imprint on a uv coated jobs.

Varnish:
A thin, liquid protective coating, either matte or glossy, that is applied to the product. It adds protection and enhances the appearance of the product. It can be applied as an all over coating or it can be applied as a spot coating.

Zip:
Zipping is a way to compress electronic files A compressed file is considered "zipped."